At Autohaus Schmidt + Koch in Germany, customer experience takes center stage – including for the youngest visitors. To offer families with children a more pleasant showroom visit, the dealership chose an IKC play solution that fits seamlessly within the style and atmosphere of Volkswagen.
Now taking pride of place in the showroom is a custom-made IKC VW Van: a compact play corner featuring interactive elements and iconic design. The play system visually complements the showroom interior and has been developed with safety, durability, and easy maintenance in mind. While parents are in conversation with a sales advisor, children can play safely and independently. This makes the showroom visit far more enjoyable – a win-win for both the family and the business.
The collaboration with IKC demonstrates how easy it can be to create added value with minimal adjustments. A single playful addition transforms the space, strengthens the brand story, and makes the difference between a good and a memorable showroom visit.
Curious what a play solution could do for your customer experience?
